Story

In the winemaking world, a grape is deemed “ripe” only when it reaches the perfect balance of sugar and acid.  Taking this idea a step further, we believe you should strive for balance in everyday life as well–one of work and play, and one of give and take. Every wine in the Ripe Life collection is intended to be shared around a table (or blanket or hatchback) filled with food and amongst family and friends, and away from the daily grind.  We also donate approximately 5% of inventory to local charity events that we believe are the backbone to making the world a more balanced place.  Accordingly, every time you consume one of our wines, we feel you’re adding a little more “ripeness” to your life.

Our Mission

Craft wine, not craft prices

Ripe Life’s mission is to hand-craft honest wines that live up to expert standards, but also appeal to everyday consumers – those often lost when it comes to finding a trustworthy wine and knowing what to pair it with. We are committed to making craft wines that bespeak of their native varietal and vineyard, which sets us apart from the other major players in our price category. We do not concern ourselves with creating replicas each year. We know that is not what great wine is about. Rather, we focus on producing utterly beautiful wine consistent only as it pertains
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to varietal, style, quality, and the cuisine with which its intended to pair. Our mission holds us accountable to sourcing the best fruit and implementing the best practices possible–behaving like artisans, rather than manufacturers

Our Inspiration

It started with a Clambake…

Our inspiration was simple: one beach-obsessed sommelier’s hunt to find a beautiful wine to pair perfectly with a Clambake. Instead, what she discovered was a lack of elegant, yet affordable wine on the American wine market. So, she rolled up her sleeves and did it herself. Byfocusing first on the food, and then working to craft the best wine to accompany it, she became a flavor-obsessed producer. In that, she became both terroir and quality-obsessed. And so, she too became a pioneer in the industry.

Our Vision

We see a lot more “clambakes” happening

We envision capturing first-time buyers by our approachable labels, but engaging repeat buyers with our superior winemaking. We are creating a demand for affordable, yet superiorly crafted wine. We’re targeting a demographic that’s been in the dark about what real wine is, whether a result of daunting labels or over-priced, mass-produced wines that dominate the shelves. We believe Ripe Life Wines will be the brand that inspires a new generation of wine drinkers, those concerned with honest winemaking practices and noticeable superiority of flavor.

EXPERIENCE CRAFT WINE